studiotwentysix2 the art + design of tom davie

Wednesday, March 4, 2009

Pork Brains in Milk Gravy


Thanks go out to Dan for sending me the link to this fine food packaging.

While I have concerns about the overall typographic choices and unappetizing use of poorly lit product photography, I am even more befuddled by the product itself.

What are pork brains? Wouldn’t brains need to come from a specific living entity? Pork, as I understand it, is not a specific living entity. Perhaps they are pig brains? Was using the descriptor pig brains instead of pork brains considered too risky from a sales standpoint?

I’m at a loss.

I must admit though, the cholesterol intake per serving is phenomenal. I wonder if the designer called the client to confirm that the 1170% wasn’t a typo?

  • Pork Brains via The Consumerist
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